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It’s often said Why write a blog, what does it achieve?

Blogging is most definitely a positive thing to do – and will be throughout 2023 and beyond!

In fact, blogging just keeps getting better and better. It’s no longer a simple online diary, but rather your ticket to a fulfilling career, incredible opportunities and huge amounts of self-development and personal growth.

Personally, I can hand on heart say blogging has transformed my life – it’s given me a career I love, a job I can do flexibly around my child, increased confidence, a tonne of new skills, the opportunity to make a difference in the world and a whole bunch of new friends. Plus, the huge amounts of happiness that come from having all those things.

If you are contemplating starting a blog in 2023, then I encourage you to STOP thinking about it and start one! It will almost certainly be one of the best decisions of your life.

Here are 11 reasons why you should start a blog…

1. GIVES YOU A CREATIVE OUTLET

It’s a bit of a cliché, Ibut very true. Blogging gives you a creative outlet to share your thoughts, ideas and passions. It’s rather like having your own magazine, where you are both the writer and the editor. You get to decide what goes into your online magazine AND you get to write all the articles too. Your creativity and personality are not curbed by a boss or an editor – you have the creative freedom to write what you like.

2. IMPROVES YOUR WRITING SKILLS

Writing a blog post or two each week has an amazing effect on your writing skills. It’s like with all skills – the more you do it the better you get at it.

3. OPENS THE DOORS OF OPPORTUNITY

Becoming known as an expert and an authority in your niche can open all sorts of doors for you – for example: media opportunities, brand partnerships, sponsored posts, book deals, money-can’t-buy this type experiences and more.

4. POSITIONS YOU AS THE EXPERT

A blog is a great way to show off your expertise on a subject and establish your authority. If you write a good blog in a tight niche, you will quickly become well known in that niche and become a go-to authority on that subject.

5. DEVELOPS YOUR EXPERTISE

The beautiful thing about blogging is that you don’t have to start off being an expert – many very popular blogs were started by people who did not have any expertise, but went on to develop their expertise in the course of their blogging journey – for example like me a designer who uses this space to share my creative designs and portfolio to then using the blog to share skills and how tos for others wanting to be a designer or weight loss bloggers who started their blogs to document their own weight loss journey and show the world what they were doing to lose weight and who now use their blogs to teach others how to lose weight.

6. YOU CAN BE YOUR OWN BOSS – YAY!

Blogging allows you to be your own boss, work the hours you want to work and call the shots. You can make all the decisions about what you will write, how you will grow your blog, how much time per week you’ll dedicate to your blog. You have no boss breathing down your neck and the freedom to work the way you want to work.

7. TEACHES SELF-MOTIVATION

Of course, the downside to not having a boss is that you have to be self-motivated in order to succeed. But I can tell you there’s nothing quite so motivating as knowing that the hard work you put in will have a direct result on your bank balance! Blogging teaches you valuable life lessons in self-motivation, goal setting, planning and managing your time well.

8. CAN EARN YOU GOOD MONEY

You can absolutely earn good money from blogging, if you are successful at #7!

Bloggers monetise their blogs in a lots of different ways – typically a combination of advertising, affiliate links, sponsored posts, products and services. Bloggers who work hard and focus on monetizing their blogs often earn much more money from blogging than they could ever hope to earn in traditional jobs. This is what I hope to achieve!

9. INCREASES YOUR CONFIDENCE

Blogging will most definately increase your confidence. One step at a time, as I know it can be daunting – wondering what to blog about and how to put your words into sentences for others to read! But step by step blogging will boost your confidence.

10. SEARCH ENGINES LOVE BLOG CONTENT

If you have a product or service that you want to reach a wider audience, then blogging is a must. Search engines love websites which deliver regular high-quality blog content and will reward you for it with higher search engine rankings on the topics you blog about. This is the reason why I set about writing a blog! http://www.luellayork.co.uk

This attracts an audience, by writing regular high-quality blog content and growing your search engine traffic you will begin to attract the right people to your website.

People who are interested in what you have to say, people who might be interested in buying your products or services. A blog allows you to build an audience of people who might buy your products/ service and establish your brand.

10. IT COULD LEAD TO A BOOK DEAL

If your dream is to write a book, then blogging can be the first step on the ladder towards landing that publishing deal. Blogs help you get book deals in a number of ways – they demonstrate your expertise on the subject, they showcase your writing skills and they demonstrate in a very numerical way to potential publishers and agents that there is an audience for your book idea. Even better, you have a built-in platform for marketing your book once it’s been published.

11. IT’S FUN!

And last, but by no means least, you should start a blog because blogging is fun! Blogging is a total whirlwind: as every job, there are good days and bad days, but the good days FAR outweigh the bad ones… and there aren’t many jobs that actually pay you to chat to your friends in the middle of the day (AKA ‘important social media’)!

Happy Blogging!

P.S Give us a message if you want any advice or tips along the way.

Luella x